Meeting Thai Talent Where It Lives: Concentrix Thailand connected its digital hiring processes to LINE Messenger and leading local job boards via Talkpush to expand its talent pool

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High-Volume Hiring Meets Thailand’s Digital Habits

Concentrix, the world’s largest BPO employer, has been building its presence in Thailand for almost a decade and is constantly striving to attract the best local customer service talent. The leading messaging application in Thailand is LINE Messaging, with 56 million active users, and recruiters in Concentrix often found themselves connecting through LINE using personal phones, a manual process, which led to a regular loss of data, poor collaboration between recruiters, and a longer recruiting process.

LINE and WhatsApp Condense Hiring Cycle Time

Concentrix partnered with Talkpush to localize its hiring automation for Thailand:

Concentrix partnered with Talkpush to localize its hiring automation for Thailand:

  • LINE Messenger connectivity instantly reduced response time with the Thai talent pool.

  • Facebook / Meta integrations for paid and organic traffic, allowing for native apply and a better conversion rate

  • Bilingual chatbot conversations supporting both Thai and English speakers pre-qualifies applicants in minutes before any pre-screening calls

  • Workday integration synchronized requisitions, profiles, assessments, and documents in real time.

  • Directly apply for local job boards (including JobsDB) with better source tracking and job ad distribution

Localized Automation Unlocks Scale

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All Client Stories

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