October 31 2025

5 min read

An Open Letter to Paradox Customers

I’m Max, CEO at Talkpush.

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I’m Max, CEO at Talkpush.

Talkpush and Paradox may look very similar. We started around the same time (Talkpush actually a couple of years earlier), we offer the same services (conversational AI applied to recruitment), ship many of the same features (chatbots, conversational career sites, messaging), and even serve overlapping customer lists (e.g. Walmart, McDonalds, 7 Eleven, Elevance Health). But when you look at the economics of our businesses, they’re fundamentally different.

At Talkpush, our job is to deliver cost efficiency to high-volume employers. We’ve always served cost-sensitive markets—first across Asia and then Latin America—and we built our model accordingly: lean ops, pragmatic integrations, and outcomes that stand on their own economics. Raising prices for the same work would run against the very value we exist to deliver.

That’s why you’ll see a 10x price gap between us and the quotes you’re getting elsewhere for essentially the same outcome. Same work, different economics.

Why the gap?

  • Different priorities. Paradox has long prioritized tight alignment with Workday—culminating in Workday acquiring Paradox in August and closing in October 2025. That strategic path makes sense for them, but it comes with partnership overhead and a go-to-market motion that tends to raise unit costs. We’ve avoided that cost structure and while we integrate with Workday/SAP/Oracle etc, we don’t dwell on building commercial partnerships.

  • Go-to-market design. They’ve operated a classic enterprise playbook; we run lean. I personally handle deals and we keep the sales org tiny so your price reflects the work—not layers. We’re happy servicing our existing customers and waiting for the rest of the market to come to us in time.

  • Marketing spend. We don’t buy giant booths at conferences or run big brand campaigns; we invest in product and pass the savings through.

On product focus: we’ve taken a leading position in AI interviewing—conducting large-scale automated interviews daily for global employers. Our TalkScore AI interviews and our AI voice interviewer run structured, role-specific assessments with instant scoring and real-time candidate interactions. This isn’t a demo; it’s production at scale. 

By comparison, Paradox’s public materials and recent corporate trajectory highlight Workday-first alignment (and now full Workday ownership) more than end-to-end AI interviewing upgrades. That’s a perfectly valid strategy—it’s just a different one from ours.

What that means for you

  • If you want more hires per dollar, pick the team structurally set up to deliver efficiency.

  • If you want AI interviewing that’s already working at scale, plug into what we’ve already deployed in production—no fanfare required.

Warren Buffett’s simple lens fits here: durable advantage comes from the economics of how the work gets done, not the appearance that two products look alike. Our customers care about efficiency, so a persistent low-cost position compounds for our customer. 

If you’ll give us a chance to pilot our technology, we are confident we can match the value you have been receiving at a tenth of the price you have been paying.  And we can fast-track your journey into AI interviewing. Worth having a chat? 

Best,
Max Armbruster
CEO, Talkpush

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